October 27, 2022, 06:25 PM
If you believe the right-wing popular memes, they would tell you that conservative men are “Chads”, confident and strong men, and that liberal men are effeminate and fragile “Soyboys”.
Perhaps this stereotype, like most, has some truth to it.
Prof. Paul Zak, Director of the Center for Neuroeconomics Studies at Claremont Graduate University, produced a study in which men were given testosterone and their political views were gauged.
The study found that the more strongly Democrat a man is, the lower his testosterone is. When those Democrat men were dosed with testosterone, their political support shifted to the GOP.
Surprisingly, it was also determined that staunch GOP voters and Democrats both had little shift in their views after taking testosterone.
The researchers concluded with a suggestion for the GOP: “Our findings here suggest political advertising that increases T, when targeted at weak Democrats, could be an effective strategy employed by Republican candidates.”
Edward Dutton writes:
Maybe this is part of the answer to the (still insufficiently analyzed) Trump phenomenon in 2016 — hugely successful man, beautiful model wife, towering luxury buildings, and undeniable, world-defying courage.
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